DotCom Secrets – Russell Brunson – Book Review

By | 2017-01-12T18:40:21+00:00 January 2nd, 2017|Categories: Book Reviews, Funnels|Tags: , , |

So it is pretty rare that I get all amped up by a marketing book. I read a lot of them, and honestly, so many of them are the same. Do it my way and it's easy - you'll be rich in no time. And while there is some of that tone in DotCom Secrets, [...]

Has SEO Traffic Moved Earlier In The E-Commerce Customer Journey?

By | 2017-05-25T11:29:13+00:00 December 31st, 2016|Categories: E-Commerce, Funnels, Selling to the Consumer, SEO|Tags: , , |

Has SEO Traffic Has Moved Earlier In The E-Commerce Retail Customer Journey? Organic traffic has lived at, and been measured strictly at the bottom of the marketing funnel for years. Product page SEO was where e-commerce retailers had their focus - grabbing the search customer just before the moment of conversion was the [...]

Facebook’s Lead Ads As A Value Driver For E-Commerce

By | 2017-01-03T17:32:47+00:00 December 2nd, 2016|Categories: E-Commerce, Funnels, Marketing, PPC, Selling to the Consumer, Social Media Marketing|Tags: , , , , |

The Facts Facebook Advertising Spend Will Be $27B By End Of 2016 Cost Per Click For FB Lead Gen Ads Was $0.69 in Q3 2016 - via AdEspresso Facebook Lead Ads & Your Own Landing Pages Work About The Same - via AdEspresso Discounts Make Us Happy - Use Them [...]